Are you planning to have a Flipkart seller account, or are you an existing seller on Flipkart? Whatever the case, you might have come across the term “Flipkart FBF.” It is one of the models that Flipkart offers to its sellers. If you are wondering what it is, then keep reading this post. In this post, we will guide you through Flipkart FBF, explaining how this model works and how an agency providing Flipkart account management services in Delhi can help you leverage the benefits associated with Flipkart FBF. So, without any further delay, let’s get to the topic.
Understanding Flipkart FBF – What Is It?
Flipkart offers two fulfillment options to its sellers, including:
- Fulfillment by Flipkart (FBF)
- Non-Fulfilment by Flipkart (NFBF)
1. Fulfillment by Flipkart (FBF): Flipkart Fulfilment by Flipkart (FBF) or Flipkart Fulfilment, is a service offered by Flipkart. If you choose this option, then you don’t need to worry about shipping, packaging, or warehousing of your products. All this is taken care of by Flipkart under this model. All in all, this model makes your online selling a breeze. If you are a new seller, this option can really be advantageous for you as Flipkart takes care of your product’s entire journey. You just need to send your products to a Flipkart Fulfillment Center, and the rest will be taken care of by them. This service not only provides a seamless and efficient process for sellers, but also enhances the overall shopping experience for customers. It gives seller ample opportunity to work on their core areas, such as sourcing and manufacturing products, marketing, etc.
2. Non-Fulfilment by Flipkart (NFBF): NFBF, on the other hand, is a model where you need to handle everything, from warehousing to packaging, and shipping. And trust that, this gets really tricky sometimes. This is only considered ideal for sellers who get bulk orders or want to manage their own logistics. New sellers can have a tough time with this option, as it requires managing everything, from soup to nuts. In addition to that, you will need to collaborate with reputable shipping partners to ensure customer satisfaction.
So, How Does Flipkart FBF Work?
Fulfilment by Flipkart is an exceptional service for sellers. It allows businesses to have a seamless selling experience on the platform. As we said earlier, Flipkart handles the entire order fulfillment process for sellers in this model. Everything, from storage to shipping, is taken care of by the eCommerce platform itself. This gives sellers the opportunity to focus on core areas. With FBF, sellers get all-inclusive services, which include warehouses, packing, and shipping services, ensuring guaranteed customer satisfaction. Here is how this model works:
1. Inventory Management: Proper inventory management is crucial even on online platforms. With FBF, you don’t need to worry about inventory management at all. All you need to do is to send your products to Flipkart’s Fulfillment Centers (FCs) for storage.
2. Warehousing: Once seller sends their products to FC, Flipkart manages the inventory for them. The eCommerce platform makes sure that stockouts are avoided and products are consistently available for fulfillment.
3. Processing or Order: When customer place orders, Flipkart’s take care of them. Their people pick, pack, and ship the article(s) directly to the buyer. The item is taken from the warehouse and carefully packed to guarantee its safety during transit.
4. Quality Checks: Flipkart’s Fulfillment Centers conduct detailed quality checks on the products before they are shipped. It is to ensure products are in good condition. This happens before the product is shipped to the buyer and after it is returned from the buyer’s side.
5. Shipping: Once the order is processed, picked and packed, it will now be given to a trusted courier partner for final delivery. Flipkart has its own courier partner that handle the shipping, ensuring timely delivery to the buyer.
6. Real-time Tracking: The FBF option not only helps sellers, but it also provides buyers with peace of mind. They can track their orders in real time using the Flipkart app or website. This feature enables shoppers to track the journey of their purchase, from the warehouse to their doorstep.
7. Returns: Of course, there are instances when shoppers return their products. This is again taken care of by Flipkart. Yes, Flipkart manages the returns process for customers, ensuring a seamless experience.
8. Customer Support: With FBF, customers can also opt to reach out to Flipkart’s customer support in case they have any queries related to order fulfillment and product shipping. Leveraging FBF can tremendously help sellers. Not only does it help handle the product’s entire journey, but it also helps enhance the overall customer experience.
Why Choose Flipkart FBF?
Undoubtedly, FBF is an outstanding service offered by Flipkart to sellers. It helps both sellers improve their ratings and brand visibility. Here are some of the benefits of opting for Flipkart Fulfilment by Flipkart. Take a look…
1. Faster Deliveries
Using Flipkart FBF, sellers can have peace of mind. Flipkart has a solid logistics network. It ensures each customer receives their orders on time. Moreover, the proximity of warehouses to key locations facilitates quicker delivery. This significantly enhances customer experience and allows sellers to have repeat business.
2. Quality Assurance
Sellers with the FBF option do not need to worry about quality checks. Flipkart’s Fulfillment Centres have qualified personnel to handle the necessary tasks. They perform detailed quality checks on products prior to shipping. This additional level of scrutiny ensures that customers receive their purchases in optimal condition, thereby improving overall satisfaction and minimizing the likelihood of returns.
3. Assured Badge
Products fulfilled through Flipkart FBF are awarded the prestigious “Assured” badge, indicating exceptional quality and expedited delivery. This badge adds value to sellers’ accounts and enhances their search rankings.
4. Boosts Customer Confidence
In this time of cut-throat competition, having loyal customers is a task. You really need to put in effort to attract your customers again and again. Every buyer matters for sellers. You cannot just leave your customers, whether existing or new one. The prestigious “Assured” badge, which comes with opting for Flipkart FBF, also boosts customer confidence, resulting in improved bottom lines and enhanced brand visibility.
5. Monetary Benefits
There is no doubt that Flipkart FBF comes with a price. You will have to pay for the services. However, trust that the cost will be very low compared to the benefits you will receive. The amount you pay for this option varies based on seller tier, product category, and shipping costs. But you get benefits on Fixed fees if you have FBF. Yes, sellers with the FBF option pay less than non-FBF sellers.
How to Opt for Flipkart FBF?
It is very easy to opt for Flipkart FBF. All you need to ensure is that you meet the eligibility criteria and guidelines to join the service. If you wish to join this service, just express your interest through the Flipkart Seller Portal. Their team will go through your account prior to approving the request. Once approved, you can register for the service. That’s all! If you do not receive a response, you can consider contacting their Account Manager or Seller Support for clarification.
The Bottom Line
So, this is all about the Flipkart Fulfillment by Flipkart option. This is undoubtedly an excellent option for sellers, especially the ones who are just embarking on their online selling journey on Flipkart. However, if this all seems like a task, then you can partner with a professional Flipkart account management service provider. Selling OS is a renowned Flipkart account management service in Delhi. We can help you establish your account, from start to finish, and assist you in registering for Flipkart FBF, so you can enjoy all the benefits that come with this feature. Aside from that, we can help you with workable strategies to improve both your bottom lines and brand visibility. Contact us for more details!